SB

👋 Hey Sarah

Awaiting feedback

Picnick Studio

Brand Refresh.

A scalable design language for everyday treats.

“Warm, considered, and a little bit playful—exactly the kind of brand our food deserves.”

Sarah · Picnick Studio

Tom Field

Your portal

Everything for your refresh, in one place.

Your proposal, project terms, design files and payments — all here. One link, always up to date, no account needed.

Start by reviewing the documents below. When you're ready, approve and sign to get things moving. If anything needs discussing, drop a dot directly on the document.

Curated by Tom Field

Documents

Review & Sign

Drop a dot on any document to leave a comment

Brand Refresh — Project Proposal

PDF · 4 pages · Uploaded by Tom

Project Contract & Terms

PDF · 4 pages · Sign required

Dotted Platform Terms

Standard platform terms · dotted.pro

Strategy

The Roadmap

Three distinct phases to ensure a considered result.

Phase_01

Proposal &
Sign-off

Review the project scope, terms and investment. Approve and sign to get things started.

Phase_02

Design
Rounds

Three revision rounds included. Drop a dot on any file to leave feedback. Tom responds directly.

Phase_03

Final
Delivery

Approve the final round and your files unlock permanently. Brand guidelines delivered to your inbox.

Revision Rounds

3 rounds included

1

Round 1

First look at the initial concepts

Included

What this round includes

Tom uploads the initial concepts for you to review. Go through everything carefully, then drop a dot on anything you'd like changed or discussed — as many dots as you need.

Tom addresses all your dots in one go and uploads the updated files. That exchange — your feedback, Tom's response — is one round.

What counts as a new round

After Tom addresses your dots, if you'd like further changes, that's Round 2. Small corrections to something you've already dotted don't use up a round.

2

Round 2

Refinements based on Round 1 feedback

Included

Building on Round 1

Tom uploads revised files addressing all your Round 1 feedback. Review the changes, drop dots on anything that still needs attention.

Most projects reach sign-off by Round 2. If you need more, Round 3 is your final included round.

3

Round 3

Final included round

Included

The final included round

This is your last included round. Once you approve Round 3, your final payment of £175 is released and all files unlock permanently.

If you'd like to continue after Round 3, additional rounds can be purchased through your portal at Tom's rate — £150 per round.

Additional rounds

If you need more after Round 3

Not included

Still need changes after Round 3?

No problem — additional rounds can be purchased directly through your portal. Each extra round costs £150.

You're never left with something you're not happy with. You just pay for the extra time fairly — and everything stays on record.

Project Scope

The
Proposal

A clear view of what's included in your project and how payments are structured. Nothing unexpected — everything agreed upfront.

Description Amount

Brand Identity System

Wordmark · Type · Colour · Guidelines

£700

3 Revision Rounds

Additional rounds: £150 each · via portal

Included

Brand Guidelines PDF

Delivered on final approval

Included

Total

£700

Excludes additional rounds (£150 each)

Payment Schedule

Deposit

£350

On signing

Midway

£175

Round 2

Final

£175

On approval

Ready to begin?

Not ready to sign?

© 2026 Tom Field Design · Private & Confidential

Client view
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Sarah opens the portal — proposal, timeline, terms. She approves and signs.

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